Building website traffic is either time-consuming or expensive. You can use search engine optimization (SEO) to drive organic traffic to your site. Or you can use paid advertising to buy traffic. But 60 percent of adults search for local product…
In our latest edition of Local Legends, we’re excited to present a conversation between Greg Gifford, VP of Search at Wikimotive and BrightLocal CEO, Myles Anderson. Greg visited the BrightLocal UK office just ahead of the Brighton SEO conference to…
Backlinks are still an important Google ranking factor, but the landscape is changing. Google is now very adept at weeding out poor low-quality links from strong authoritative links. Getting more links than your competitors is still a successful SEO strategy, but…
For a while now, local businesses have been able to push average star ratings from reviews about their businesses to their organic SERP results using review schema markup on their websites, but that is all set to change. Google have…
If you’re running a small business and are trying to get ahead, having solid customer reviews may be your key to success. But, most customers won’t write reviews just because. Often, getting a substantial amount of good reviews comes down…
Research shows that online reviews and recommendations play a critical role in decision making for both consumers and search engines. This is even more true for local businesses, where competition is at its fiercest. Why then, can it be so…
