If you’re running a small business and are trying to get ahead, having solid customer reviews may be your key to success. But, most customers won’t write reviews just because. Often, getting a substantial amount of good reviews comes down to a business’ initiative to convince customers for them. Nowadays, a good product is not […]
Research shows that online reviews and recommendations play a critical role in decision making for both consumers and search engines. This is even more true for local businesses, where competition is at its fiercest. Why then, can it be so hard to convince local business marketers to take reputation management seriously enough to invest in […]
Did you know that about a quarter of Americans own a smart speaker? Also, about 40% of the owners now use voice search for factual information and 81% for real-time information. In case you are unsure of what that is, a smart speaker refers to devices equipped with digital assistance platforms like Alexa, Siri, and Cortana. These […]