customer testimonials
SEO

Show Me the Proof: Why Client and Customer Testimonials are Powerful

67% of all consumers on the internet are influenced to make a purchase because of online reviews and customer testimonials. If you want to increase traffic and sales for your business, online or off, you need to consider customer testimonials as a powerful digital marketing tool. To help you understand more about how testimonials work, […]

40+ New Niche Review Sites for Reputation Manager
SEO

40+ New Niche Review Sites for Reputation Manager

Today, we’re pleased to announce the launch of Niche Review Sources for Reputation Manager. Niche Review Sources allows you to monitor and grow reviews on industry-specific websites. You’ll now have access to 47 Niche Review Sources across 14 industries. These include Expedia, RateMDs, Lawyers.com, and many more. Rather than putting every source into your Reputation […]

organic traffic
SEO

Winning SEO Strategies to Drive Local Organic Traffic

Building website traffic is either time-consuming or expensive. You can use search engine optimization (SEO) to drive organic traffic to your site. Or you can use paid advertising to buy traffic. But 60 percent of adults search for local product and service information on mobile devices. So why not focus on local traffic and serve […]

Local Legends: Greg Gifford on Pay-to-Play, Real-world Signals and What’s Next for Local Search
SEO

Local Legends: Greg Gifford on Pay-to-Play, Real-world Signals and What’s Next for Local Search

In our latest edition of Local Legends, we’re excited to present a conversation between Greg Gifford, VP of Search at Wikimotive and BrightLocal CEO, Myles Anderson. Greg visited the BrightLocal UK office just ahead of the Brighton SEO conference to share his thoughts on, well, pretty much everything local! We ended up with a  interview […]

link building strategies
SEO

Where to Find Opportunities for Link Building Strategies

Backlinks are still an important Google ranking factor, but the landscape is changing. Google is now very adept at weeding out poor low-quality links from strong authoritative links. Getting more links than your competitors is still a successful SEO strategy, but only if the links are from many diverse and reputable domains. In other words, the […]

sel-serving review schema
SEO

Google Announces Big Change to Local Business Review Schema

For a while now, local businesses have been able to push average star ratings from reviews about their businesses to their organic SERP results using review schema markup on their websites, but that is all set to change. Google have announced via their webmasters blog that they will will no longer display these star ratings […]